Tips On Financing As A Sales Tool

Tips On Using Financing As A Sales Tool

Introduce financing throughout the sale! At the beginning of the sale cycle...
...lead with leasing.

To better understand budget constraints and other financial hurdles

To overcome objections in price and budget restrictions

To meet the financial decision maker early in the sale In the middle of the sale....trial close the leasing

To put budget constraints behind you and your customer

To illustrate the economics of your solution

Change the "price" playing field with monthly payment logic

Discuss investment protection and upgradability

Use leasing to help the customer buy now rather than wait During the close of the sales cycle.....close with leasing

Use monthly payments as your trial close

Sell the certainty of lower up-front costs and fixed payment during the entire lease term

Use the potential of raising interest rates as a hedge against inflation to add urgency to the close

Leverage your ability to offer the total solution: technical as well as financial, to differentiate yourself from the competition

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